This Event Company Cut Sales Time by 90% When They Switched to Modern, Flexible Software

Case Study: Total Events and Goodshuffle Pro

INTRO

Event rental company, Total Events, now spends 90% less time on their sales process while getting paid 75% faster with ultra-fast, easy-to-use software. With tons of flexibility and customizable features, Goodshuffle Pro empowers Total Events with the tools they need to succeed as an industry leader.
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SUMMARY

In 2018, after 19 years running a successful business, Owners of Total Events, Richard and Melissa Carrier, started feeling like they couldn't grow further with their outdated software. On top of the non-intuitive interface, the customer service was slow and hidden costs consistently arose. The Total Events team needed modern software with high-quality support to continue to build their vision. They were also looking to save time and streamline their entire process from quote-building to event execution, and needed a tool that would make this happen sans headaches or potential human errors.

90% LESS TIME SPENT ON SALES
50% LESS TIME SPENT ON QUOTE-BUILDING
75% INCREASE IN PAYMENT SPEED
90% LESS TIME SPENT ON WEB MAINTENANCE

GOODSHUFFLE PRO'S IMPACT ON TOTAL EVENTS

  • 90% decrease in time spent on the sales process that is now put towards other value-adding activities
  • 50% decrease in quote-building time because of the quick, customizable templates
  • 75% increase in payment speed with easy digital transactions
  • 90% decrease in time spent on website updates due to automatic inventory syncing with the Website Wishlist Integration
  • 50% increase in leads coming from the website since implementing the Website Wishlist

STORY

Total Events was founded in 1999 by husband and wife team, Richard and Melissa Carrier. They started in their home office with a small inventory of décor items. Flash forward twenty years, and they’ve gathered an extensive selection of beautiful pieces that they now rent from their own warehouse. The Carriers are event industry veterans and have built a 30+ person team with Total Events that loves to bring their clients a #TotalTransformation.

In January 2018, the Total Events team was expanding their inventory collection to include lots of exciting, beautiful pieces. However, they began to run into issues with their software. It was outdated and difficult to use. There wasn’t much room for the Carriers to grow their business with it, as it wasn’t customizable to their specific needs. There were also lots of hidden costs they hadn’t expected. That’s when they began shopping around for a different solution.

Upon getting a demo and signing up for a trial, the Carriers knew they had made the right choice. As Melissa explains, “Throughout the trial, the Goodshuffle Pro team held our hand through every step of the way. And once we made the change, the service continued. It wasn’t all just for the sale.”

She goes on to say, “The team is EAGER to learn about what we need and want. And, they make those changes quickly and without hidden costs.”

As they began implementing Goodshuffle Pro within their company, the Carriers were excited about many of the features beyond just the customer service.

The main features they love include:

  • Easy quote-building capabilities
  • Fast digital payments
  • Time-saving Website Wishlist Integration that clients love
  • Helpful internal notes to get the whole team on the same page
  • Flexibility with where and when to use the system— from the office, at an event, or in the comfort of your own home

RESOLUTION

The switch to Goodshuffle Pro led to a huge improvement in Total Events’ processes. Quote-building time was cut in half, and the time it took clients to pay decreased by 75%. Getting paid faster created a cash flow that more than paid for the software's low monthly fees. The team also decreased miscommunication by utilizing the internal notes feature. They’ve also had much more flexibility because Goodshuffle Pro is a cloud-based system. Being able to use the software while on the event site has been incredibly helpful with organization and real-time updates.

On top of these impacts, Total Events also had huge success with the Website Wishlist Integration. With this powerful tool, they saw a 90% decrease in both the time spent closing deals and the time spent updating the website. Goodshuffle Pro automatically syncs inventory in the system to your website, which meant that the Total Events team got peace of mind when it came to maintaining their digital presence. The traffic on their website now leads to double the amount of conversions, which has increased their profit.

CONCLUSION

Despite 20 years of amazing success, the Carriers want to grow even more! Now they are positive they have the right solution to propel that growth. As event specialist, Tommie Burch, explains, “You can grow your own Goodshuffle Pro as your company grows. We’ve used the tool as we’ve transitioned and built the business. It’s so customizable and flexible, so that your business can continue to grow.” As the company continues to expand, they’ll be using Goodshuffle Pro to empower and track their success.
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