Business & Growth

Learn how to shop for party rental software from two business owners who made the switch. Get their step-by-step process, mistakes to avoid, and real results.

Stop waiting for the perfect website to start your event business. Learn the 4-stage website journey from Instagram to industry-leading sites that actually drive bookings.

The right event rental software grows business, increases sales, and makes more money. Learn the 5 types of software event rental businesses need to have.

Turn happy customers into your best sales team. Learn proven strategies to get more referrals for your event rental business and grow through word-of-mouth marketing.

Discover the 4 clear signs your event rental business has outgrown spreadsheets and learn what successful rental companies do to scale efficiently and reduce operational stress.

Your event rental business is growing. Your inventory is expanding. But if your delivery planning system is stuck in 2010, you can only get so far.

Learn how to create a Google Business Profile for your event rental business that attracts more clients. Our step-by-step guide covers setup, optimization, and management strategies.

Learn practical strategies for weekly check-ins, performance tracking, and coaching that drive better results using Goodshuffle Pro.

Learn how the 2025 tariffs on Chinese imports affect event rental businesses and discover 10 practical strategies to protect your margins and operations.

Do you know the difference between general liability and inland marine insurance? Find out today so you can get properly insured.

Do you know the difference between damage waivers and inland marine insurance? Find out today so you can get properly insured.

Connecting clients with event host liability insurance can differentiate your rental business, build client trust, and create a seamless experience.

Discover why inland marine insurance is essential yet challenging for event rental businesses to obtain, and learn how you can get $10,000 in free coverage per event.

Tax season doesn’t have to be stressful. Whether you’re filing solo or hiring a pro, this guide covers key tax considerations, smart preparation tips, and how Goodshuffle Pro + QuickBooks can streamline your finances.

In this guide, we’ll walk you through why a strong party rental logo is crucial, what elements it should include, and how to go about designing it.

In this guide to starting a vintage rental business from home, learn startup costs, how to source items, and more.

Whether you are a specialty rental business or a standard event rental company, here are five powerful tips for transforming your social media game with storytelling and captions:

Every single event rental company needs insurance. The results of not having it can be catastrophic for not just your company, but you and your team members.

In this article, we explore the basics of general liability insurance for bounce houses, its key benefits, and how you can secure the right policy.

Here’s why our users love the benefits of using Stripe, from its security features to the ease of use, to the speed and efficiency it provides.

Hire and retain revenue-driving sales people for your event business with these actionable tips from event industry veterans. Dive into tips for hiring, compensation, and retention now.

In this article, we explore why tent rental insurance is essential, what it covers, and how it can ultimately protect your business from unexpected costs and liabilities.

Is your event company in need of a brand shift? Follow these steps to effectively rebrand your event company to win new clients and grow.

Event clients want websites to function like storefronts, showrooms, and warehouses — all wrapped in one. It may sound difficult, but it doesn’t have to be.

Becoming a venue’s a preferred vendor opens doors to steadier income & new opportunities. But how does your business get its foot in the door?

These 8 SOPs will help streamline your operations, so your team always knows what procedures to follow.

QuickBooks discontinued the 2020 version of its Desktop program. Here’s what you need to know, and how to move forward.If you’re affected, here’s what you should know.

Money talk can feel uncomfortable, but it’s vital for setting realistic expectations with clients. Rather than avoiding the topic, the best rule of thumb is transparency.

We recently partnered with Cam Petty, the Founder & CEO of Render Events, on a 3-part series for her podcast about the event business industry.

We recently partnered with Cam Petty, the Founder & CEO of Render Events, on a 3-part series for her podcast about the event business industry.

A CRM tool lacks in several aspects of an event rental business’s day to day. Learn how to elevate your company with more than a CRM software.

Deciding on the right time for your business to purchase a warehouse for event rentals can be difficult. Here are some tips about what to consider.

Discover 5 steps to effectively onboard a new teammate to your event business! Improve your hiring process and productivity with these valuable insights for event professionals.

Events are meant to be experienced by everyone. Miles Oliver shares five tips for making your events more accessible and inclusive, so all your guests can enjoy.

Meghan Ely, of OFD Consulting, shares her toolkit for how to build a reliable events team. Discover the tools industry leaders say are critical for hiring.

Managing client expectations and establishing boundaries from the start are essential in the event rental industry. Meghan Ely, from OFD Consulting, offers helpful tips for business owners.

One of the ways to take your event rental business to the next level is by becoming a member of the American Rental Association (ARA).

It’s important to set healthy boundaries as an events professional to be the best for yourself, your clients, and your employees. Learn how to do so now.

While we can’t tell you exactly how much to charge, we can offer useful tips on how to offset rising costs, and how Goodshuffle Pro can help!

Social proof through reviews is one of the best ways to earn client trust. But where are the best spots to list customer reviews on your website?

After using his first capital loans for marketing purposes, Igor Vlasenko of Rent for Event doubled revenue in 2020 (and saw continued growth beyond this)!

No matter what’s getting in your way, consider this a friendly reminder that your event networking approach influences the future success of your event rental business!

Facebook Ads Manager is your best tool to bring more traffic to your website. Read how to get started with Facebook Ads for event companies here!

While they are never easy to deal with, finding the perfect price point for changes like these will help gain back control over a hectic moment.

As a busy event professional, your plate is piled high. To manage your busy schedule, think about your hero’s journey. Learn more in this blog post.

Contracts are incredibly important in the events industry, ensuring that the policies, items, payment amount, and method for your deal are all agreed upon and legally binding.

Organizing your warehouse today will set up your business for success well into the future. Learn the 5 best warehouse tips for event pros here!

Utilize these three email marketing tips and tricks for rental companies to effectively enhance your event business and take it to the next level efficiently.

There are specific traits and skills that all good DJs will possess. When it comes to events, there’s nothing sadder than an empty dance floor.

Goodshuffle Pro’s features are great at guiding and supporting you when beginning to train employees so they have a solid start within your event company. 

Learn how to maximize event employee satisfaction while taking advantage of effective office days to ensure team productivity and longevity. Happier teams = healthier businesses.

Look out for these 3 red flags when it comes to owning or operating an event business. It’s possible that your event company needs a change.

Plaid works with companies like Venmo, American Express, Coinbase, and now Goodshuffle Pro! But who are these companies? And how do they help event professionals?

Starting your event company on the right foot is crucial to success in the event industry. Learn the pros and cons of banks vs. credit unions now.

These critical mistakes event professionals make in contract negotiations can lead to missed opportunities. Avoid these common contract negotiation mistakes so your event business can grow.

A web designer can completely revamp your website and turn it into a lead generating engine. Event pros can take their websites to the next level now!

The internet is full of bad actors. How can you avoid them and keep your information secure? Learn our top 6 tips to protect yourself online.

Each of the top 3 payment processors have their own strengths and weaknesses. Which would work best for your event rental business? Learn more now.

How can you get money to invest in your event business’s growth? Try a capital loan. Here are the top uses for capital loans for rental companies.

You can get a loan from a few different sources to invest in your business growth, but which type of loan is best for you?

What do you do to keep your employees happy and motivated? Let’s discuss the best benefits to offer to increase employee retention for event employees.

Andrew Garcia, Co-Founder of Goodshuffle Pro, shares his experience as an Hispanic engineer and entrepreneur for Hispanic Heritage Month, as well tips to break into the industry.

Don’t let confusing or outdated finances slow you down. Keep your finances in order with these 3 tips for good financial decisions as an event business owner.

It’s great that you want to squeeze everything you can out of your event budget, but you need to keep the hidden costs in mind.

It’s important to have a vendor list that shares your values, especially when it comes to the treatment of people including those in the LGBTQ+ community.

How do you know when you’re ready for event business growth? Learn what you should consider before expanding your event business in this blog post.

Jeremy LaBahn, Owner of Wonder Event Rentals and Wonder Moving Company, shares his tried and true steps for event pros to pivot to another business.

Empower your event business even in difficult and uncertain times with easy-to-use business software. Learn how you can save time & money with Goodshuffle Pro.

Bring in more clients & generate more revenue for your event business during COVID-19 with the right tools. Starting saving time and money with these tips.

AVLD Events became a successful event lighting business when founder, Daniel Longfellow, followed his passion. Learn how he did it and how you can do the same.

SEO for event profs is one of the most important marketing tools for event professionals. Revamp your website with these three actionable SEO steps today.

Get your event rental business running smoother than ever with this monthly checklist for event pros from industry experts. You don’t want to miss these tips.

The most successful event rental companies engage their clients in successful and consistent email marketing. Learn the best practices for prime email marketing with these tips.

The coronavirus (COVID-19) has taken the event rental industry by storm. Learn top insights into helping your event rental company’s cash flow during this time.

Event rental companies are making the most out of the chaotic COVID-19 situation. Gain insights into how event pros will adapt to life during COVID-19.

Disputes cost both time and money. Many of us don’t even really understand how they work or why they are happening until we are stuck with one.

In February, Goodshuffle Pro hosted our 2021 User Summit, featuring guest speaker Cam Petty of Render Events and Render Educate, discussing the game-changing implementation of SOPs.

There’s a long-standing divide in the event rental industry over whether event rental companies should list prices or require customers to call in. Which is smarter?

Are you wondering, “How can tent rental businesses make more money?” If the answer is yes, we have tips on 4 things you should be doing.

Use these tips and tricks to first avoid the potentially difficult, but also then navigate the course of action when you’re stuck with problematic clients.

While the industry may revolve around parties, we all understand the serious nature of the bills that must be paid, and the growth goals you’ve set for yourself.

When your website and marketing efforts are working effectively, you start to see the inquiries flood in with questions about available dates, pricing, and other booking details.

One thing is true about owning a party rental company: it is (beyond) expensive! Event rental companies can all agree that we have legitimate costs associated with this enterprise.

By now, we all know that accepting credit cards is necessary— clients expect it and consider it a red flag if you don’t accept credit card payments.

If you’re not collecting a deposit for your events yet, you should seriously consider starting. Deposits are standard in many industries, including the event rental industry.

Damage waivers can be legally binding. Having a poorly written contract has the potential to land you in court and up to your eyeballs in legal fees. 

Do you want to increase the size of your sales without pressuring your customers and coming off as overly “salesy”? Learn how packages drive success.

If you are using any method of collecting credit card payments that is not a payment processor, please stop, right now. Protect your clients and your business.

Working in the event industry, there are plenty of opportunities to form partnerships with like-minded businesses. But what does it take to form a partnership?

Learn party rental SEO basics to get found online. Our beginner’s guide covers Google Business Profile optimization, local keywords, content strategy, and technical SEO tips to boost your rental business visibility and bookings

As event and party rental business owners, the marketing mix makes sense when positioning a new offering (service, or inventory item) from your party rental business.

Are we charging enough for each rental item? How do you charge for delivery, set-up, removal, late fees and, most importantly, our time?

We recently partnered with Cam Petty, Founder & CEO of Render Events, on a 3-part series for her podcast about marketing and the event business industry.

A lot of event rental business owners pride themselves on their sales or negotiation tactics. However, tons of business owners put themselves in real danger when they don’t get the proper paperwork in place!

Everyone loves a love story– and wedding rental companies help create them. If you’re wondering how to start a wedding rental business, you’re in the right place.

We promised to bring you more content on SOPs, so today we’re going to continue our series and talk about the 5 key steps to creating your SOPs. 

When event pros partner with other event rental businesses, both parties win. We need each other to better serve our clients, each other, and ourselves.

One-time customers or venue partnerships: both important to have for your event company. As an event prof, do you know which is the most crucial?

Learn here how to become a preferred vendor from top event businesses who know what event planners are looking for in an event rental company.

Make more money for your event company by working with corporate clients and event producers. Corporate event rental business is bound to boost your sales!

These are the top reasons why inflatables businesses failed in 2019. Learn from these errors and make 2020 your event rental company’s year for success.

Are you wondering how to hire the best people for the job? Tent rental companies hire and retain a stellar part-time staff and team with these steps.

Interested in starting or growing your events career? Learn from events industry veteran Kate Patay how to start and grow your own event rental company.

Event rental companies are bound to have unhappy event clients. Learn how to deal with angry customers as an event company owner and bring in more business!

Ever wonder how to maximize experiences within clients’ budgets? Learn how your event rental company can make your customers’ experiences the best at whatever budget they have.

All event company owners want to provide exceptional customer service for their clients. Learn tips for the best event customer service in this blog post.

It is important for event pros to have a legally sound event company. Learn legal advice for event businesses and how to form prime legal strategies.

Promoting your event rental brand is crucial for bringing in business and increasing sales. Learn the best tips for marketing your event rental brand here.

Every event professional in the industry wants to elevate their rental business brand. Take these tops tips to bring your event company to the next level!

Learn the best questions to ask event rental clients so you can know what they want, identify their needs, and offer exceptional customer service for life.

Looking to increase your event rental business’s market reach in the event industry? Do this by leveraging social proof for event companies. Read more now.

Learn how to make the event delivery and pick up easier and more efficient. Increase profits and create value for your client as an event entrepreneur.

Are you wondering, “How do I organize my event rental business?” Learn best strategies and tips to stay organized and increase success for your event company.

Gain insider tips for hiring a great team for your event rental company. These event staffing tips are crucial for event business success this year and beyond.

If you are wondering how to deliver a better client experience AND better customer service to your event business’s clients, you’ve come to the right place.

Build your event company’s reputation, boost your brand, and grow your small event business by earning good reviews from clients and responding to negative ones.

The best clients bring in the best business. Learn how to attract the ideal event rental client and grow your party rental business strategically and successfully.

Mastering the art of handling difficult event clients can boost your rental company’s brand and growth. Start protecting your business now — what are you waiting for?

Learn Google Ads basics for event company owners and pros. Use this simple software to improve your online presence and marketing reach for your small business!

Make your event rental business stand out from competitors. Learn how to differentiate yourself in the events industry and continue to grow your events company.

Event entrepreneurs of party rental companies are learning the secret to cutting costs and increasing ROI. Learn more now about the killer cost event pros face: wages.

A big challenge for event pros is learning how to improve part-time employee performance. Read more to learn tips for improving staff morale for your event company.

Using event radios or walkie-talkies is a huge game-changer for event pros. Wondering the best event business tips for perfect radio use? Read this post now!

Learn how Krystal Williams went from being a DIY bride to become a wedding consultant. Get event business tips from her for your own wedding business.