“We’ll look at implementing new software after busy season.”
If I had a dollar for every time I’ve heard this from event rental pros, I’d have enough to buy everyone at Goodshuffle a round of coffee. The logic seems sound — why disrupt your team with new technology when you’re already maxed out?
But here’s the counterintuitive truth: busy season is precisely when Dispatch can make the biggest impact on your business. It’s like adding a life raft during a flood rather than waiting until the waters recede.
What Exactly Is Dispatch?
Before diving into timing, let’s clarify what we’re talking about. Dispatch is Goodshuffle Pro’s delivery management system that helps you:
- Build optimized routes with simple drag-and-drop functionality
- Cut route planning time by up to 75%
- Eliminate double-bookings with automatic conflict detection
- Get your crew home on time by processing more deliveries per day
- Keep everyone on the same page with real-time updates
Why You Shouldn't Wait Until "Things Slow Down"
But why implement it during your busiest time of year? Let’s break it down.
1. Solve Pain When It Hurts the Most
When does delivery planning cause the most stress? When you’re handling 15+ deliveries across multiple vehicles on a Saturday in June — not when you have three stops on a Tuesday in November.
As Brandon Sayre of ACC Party Rental puts it: “Having all essential information in one view is key to making routing decisions without jumping back and forth.” This becomes exponentially more valuable during peak times.
2. See Immediate ROI
The busier you are, the faster Dispatch pays for itself:
- Reduced overtime: When crews complete routes more efficiently, those 2 a.m. load-outs start happening at midnight instead.
- Fewer trips: Better planning means fewer emergency returns to the warehouse for forgotten items.
- More jobs: With optimized routes, many companies can fit in an additional delivery per day, which translates into additional revenue.
During the slow season, these benefits might save you a couple of hours a week. During the busy season? We’re talking days of saved time per month.
3. Implementation Is Faster Than You Think
The biggest misconception about Dispatch is that it requires extensive setup time. In reality:
- Most teams are using it effectively within 24 hours
- The intuitive interface means minimal training (we’ve seen warehouse teams pick it up in minutes)
- No data migration required — it works with your existing Goodshuffle Pro inventory and projects
How to Implement Dispatch During Busy Season
Despite the easy set up, we know you’re pressed for time during busy season. So here are our top tips for quick implementation.
- Start with a single vehicle: You don’t need to overhaul your entire operation at once. Begin with one truck for a week, then expand. (Remember, your first vehicle is included with your core Goodshuffle Pro subscription!)
- Use AI-powered Auto-Route: Dispatch’s Auto-Route feature recommends optimized routes with one click, so you’re not starting from scratch. Don’t worry — you’ll still maintain complete control over final route assignments.
- Focus on high-impact days first: Use Dispatch for your busiest days first, when you’ll see the most immediate benefit.
- Leverage our training: Our team provides focused onboarding sessions designed specifically for busy teams who need to get up and running fast. We’re always happy to give your team 1:1 training, but if you’d rather learn at your own pace, here’s a 30-minute webinar we put together.
The One-Week Test
Still skeptical? Here’s a challenge: Try using Dispatch for just one week during your busy season.
At the end of the week, ask yourself:
- How many hours did we save on route planning?
- How many fewer phone calls did our drivers make asking for clarification?
- How many more deliveries were we able to fit in?
- How much earlier did our crews get home?
The answers might surprise you.
Don't Wait for the Perfect Time
There’s never a “perfect” time to implement new systems. But there is a time when those systems can make the biggest difference — and for Dispatch, that’s during your busiest season.
Ready to see what Dispatch can do for your business during peak season? Book a 15-minute walkthrough and we’ll show you exactly how it works.
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