Shopping for software before The ARA Show? Get the questions you should be asking — from people who’ve heard it all.

Join Groupes exécutifs de pairs‘ Charlie Petersen for an honest conversation with Marshall McCormick from Goodshuffle and Dustin Zielenski from Quipli about what rental companies get wrong when buying software, what actually matters in demos, and how to navigate trade show pressure without making expensive mistakes.

Whether you’re attending ARA or not, this prep session is for rental pros who want to shop for software with confidence.

You’ll learn:

• The “breaking point” stories rental companies share when they finally start shopping for software — and how to recognize yours before it costs you money
• The homework that separates productive booth visits from wasted time
• What to ask for in a 10-minute demo to reveal how software handles your day-to-day reality
• How to think about “show specials” and trade show urgency 

Perfect for: Equipment rental companies, event rental businesses, and anyone walking The ARA Show floor in March who wants to make smart software decisions instead of expensive mistakes.