We've all fallen prey to this, and it is the worst when you have to disappoint at least one client. Having experienced this a few times, it was a wake-up call to implement a better system. If you double book inventory items you hurt your reputation, lose money, and waste time. Avoid this preventable resource
Photo by Alisa Ferris
Many brick-and-mortar companies dream about having multiple locations. More storefronts mean the ability to service more clients and, as a result, increase your bottom line and expand your brand recognition. It can be the first step to a transformative chapter, but as with any progress, there can be growing pains associated
Event rental companies aspire to elevate their brand, but success does not come overnight, nor with some quick fix. Below are some strategies to elevate your rental brand from lackluster to sparkle.
First, audit your brand and take stock of your current customer profile--what's working and what isn't?
Next, think about what you want your
A showroom used to be a non-negotiable for catering and events businesses—the best way to help clients envision their own event was, literally, to show them! But today's consumer is changing. With more millennials taking the reins and celebrating life events like marriage, the place for evaluating which pieces work best for a busy
They're everywhere, and for good reason. Chiavari chairs— with their elegant structure, lightweight design, and event flexibility—have been industry kings for years. That would be hundreds of years, in fact! Here's a little history on their design—and why we keep coming back to the event rental industry.
A Little History
Chiavari chairs are